Communication Strategy & Planning
From Bootstrap to Boardroom
Empower your voice and achieve communication excellence with our comprehensive strategy and planning consulting services. We guide you in crafting a clear roadmap to success across all communication channels, ensuring your message resonates with your target audience and fuels business growth.
What We Offer
Comprehensive communication solutions for every aspect of your business
Brand Strategy & Positioning
We delve deep to understand your brand essence, core values, and unique selling proposition (USP).
- Brand essence discovery
- Core values identification
- Market research & analysis
- Target audience profiling
- Competitive landscape analysis
- Unique value proposition development
Internal Communication Strategy
Foster a strong organizational culture built on transparency and open communication.
- Employee needs assessment
- Communication channel optimization
- Protocol establishment
- Training program design
- Culture alignment strategies
- Change management communication
Media Relations Strategy
Build and manage positive relationships with key media outlets, journalists, and influencers.
- Media landscape mapping
- Journalist relationship building
- Press release development
- Media kit creation
- Crisis communication planning
- Media training programs
Social Media Strategy & Presence
Data-driven approach to social media, analyzing your target audience and industry trends.
- Platform strategy development
- Content calendar creation
- Audience engagement tactics
- Advertising campaign planning
- Influencer partnership strategy
- Performance measurement framework
Content Creation & Marketing Strategy
Build a strong content library that informs, educates, and engages your audience.
- Content audit & strategy
- Editorial calendar planning
- Multi-format content development
- SEO optimization
- Distribution channel strategy
- Content performance tracking
Our Strategic Approach
A comprehensive methodology for communication excellence
Situation Analysis
We conduct a thorough audit of your existing communication landscape, including a review of your brand messaging, website, social media presence, and internal communication channels.
Goal Setting
We work collaboratively with you to define your specific communication goals and objectives aligned with your business strategy.
Channel Selection
Based on your audience and goals, we identify the most effective communication channels, including traditional and digital platforms.
Digital Channels
- Social media platforms
- Email marketing
- Website & blog
- Online advertising
Traditional Channels
- Media relations
- Internal communications
- Events & conferences
- Print materials
Messaging Development
We craft clear, concise, and compelling messaging that reflects your unique brand voice and resonates with your target audience.
Measurement & Tracking
We establish key performance indicators (KPIs) to track your progress and provide regular reports with data-driven insights.
Awareness Metrics
- Brand mention tracking
- Share of voice
- Reach & impressions
Engagement Metrics
- Website traffic
- Social engagement
- Email open rates
Business Metrics
- Lead generation
- Conversion rates
- ROI measurement
Benefits of Strategic Communication Planning
Transform your business with comprehensive communication excellence
Increased Brand Awareness & Visibility
We help you reach a wider audience and establish a strong brand presence across all communication channels, ensuring your message cuts through the noise.
Enhanced Brand Reputation & Credibility
We assist you in building a positive brand image and fostering trust with your target audience through consistent, authentic messaging.
Improved Employee Engagement & Morale
Effective internal communication fosters a more engaged and productive workforce, leading to better business outcomes.
Stronger Customer Relationships & Loyalty
Through targeted communication, you can build deeper relationships with your customers and drive long-term loyalty.
Measurable Results & ROI
We provide data-driven insights to demonstrate the impact of your communication strategy and the return on your investment.
Industry Expertise
Tailored communication strategies for diverse business sectors
Technology & SaaS
Complex product communication, thought leadership, and technical content strategy for tech companies and startups.
Healthcare & Wellness
Sensitive communication planning, patient education, and regulatory compliance for healthcare organizations.
Financial Services
Trust-building communication, regulatory messaging, and client education for financial institutions.
Education & Training
Student engagement strategies, parent communication, and institutional branding for educational organizations.
E-commerce & Retail
Customer journey communication, brand storytelling, and multi-channel marketing for retail businesses.
Professional Services
Expertise positioning, client communication, and thought leadership for consulting and service firms.
Your Strategic Communication Journey
A comprehensive roadmap to communication excellence
Discovery & Audit
Comprehensive analysis of your current communication landscape, competitive positioning, and stakeholder needs.
Strategy Development
Creating your comprehensive communication strategy, messaging framework, and channel selection.
Planning & Framework
Detailed planning, content calendar development, and implementation framework creation.
Implementation Support
Execution guidance, team training, and initial performance monitoring and optimization.
Ready to Transform Your Communication Strategy?
Narrate India empowers you to develop a communication plan that delivers tangible results and fuels your business growth. Contact us today to discuss your unique communication needs and learn how we can help you achieve your goals.